Satisfaction guaranteed

18 Apr 2017 / 18:55 H.

WE ALL have experienced getting caught up in a marketing hype and ended up sorely disappointed, whether it is for a movie, high-end restaurant, beauty product, or the latest smartphone.
However, with premium draught stout Connor’s Stout Porter by Carlsberg Malaysia, its promise of an experience of a taste that’s ‘Just Made Right’ comes with an assurance, as the brand offers the Connor’s Challenge at participating outlets from now till April 30.
The challenge promises satisfaction guaranteed – if customers don’t enjoy their Connor’s Stout, they can claim for a refund. This offer is valid for one claim only (terms and conditions applied).
Essentially, it is like a money-back guarantee on your first full pint or half pint of Connor’s Stout Porter.
“Connor’s Stout Porter’s double-digit growth last year tells us that stout fans love it!” said Carlsberg Malaysia marketing director Charles Wong.
“Our tagline, ‘Just Made Right’ embodies the essence of the brew – no big drama on brewing, [and] just the right ingredients. The Connor’s Challenge is set to showcase the brand’s promise of satisfaction guaranteed from a refreshing pint.”
Wong added that Connor’s Stout Porter is not only about larger-than-life exhilaration, but also candid interactions and everyday fun moments.
He said: “Inspired by the original British Stout Porter recipe from the 1700s, Connor’s Stout Porter was carefully concocted to deliver its crisp texture, and gentle roast-y undertones with a unique balance that’s not too rich or too bitter. Topped with a creamy head, it’ll take you straight to stout heaven.
“It’s a brew made with our drinkers in mind – balanced taste [and] flavourful aroma, making it satisfying and easy to drink.”
During the promotion, customers can also win themselves a limited edition T-shirt by taking a selfie with one of Connor’s brand ambassadors, and nominating your friends on social media.
For more, visit www.facebook.com/ConnorsMY.

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